7.4 Marketing offers a unique blend of skills and experience. Founded and managed by individuals with significant expertise in global brand management and medico-marketing within the pharmaceutical industry, 7.4 Marketing delivers marketing consultancy and services to a number of international pharmaceutical companies.

Our flexible business model allows us to work on a project basis or to provide longer-term support by embedding our pharmaceutical marketers within your business.

Our Marketing services include:

• Pharmaceutical marketing consultancy
• Competitive brand simulations (‘war gaming’)
• Brand planning
• Scenario mapping and evaluation
• Medico-marketing meetings (from concept to delivery)
• Development of promotional materials
• Patient registries
• Internal communications (including brand experience events)
• Innovative learning programmes for sales and marketing executives